How Master KG’s Jerusalem got 100M views
As the Bible says, ‘The brick which the builder rejected has now become the chief head stone of the corner.’
8 Months ago Master KG and Nomcebo released a good December vibes track (Jerusalem) which was well danced and challenges to the song were made.
Each house, club,tavern, beer garden or even children played and danced to the tune.
Fast forward Master KG submitted his song for Most played song of the year nominee for the South African Music Awards ( SAMA).
The board of the Awards came back with negative feedback saying the song wasn’t fit for the category so hi hopes of an Award were shut.
True to the proverb ‘When one door closes another one opens’ the Master KG #JerusalemaDanceChallenge begun to trend once again.
This time around the song was not just trending in South Africa but across Africa. In a few days it went to all parts of the world.
The governor of Israel endorsed the song. Corporate businesses across the world took the dance challenge with their stuff members.
Health Care workers from as far as France The United Kingdoms, Spain, India, and other parts of the world took the dance challenge.
In no time Master KG had hit 50 million that was less than two months.
While he was still busking in the glory of 50 million YouTube views he received news that his song was trending top spots on apple music in different countries.
The Jerusalem song then became the most streamed songs on different digital platforms across the world.
He has today reached a milestone 100Million Views on YouTube. This is a great achievement for an artiste coming from the dusty streets of Limpopo ayns has less than4 years in the music industry.
Master KG has become the most streamed South African artiste on Spotify with more than 5milliom streams.
He collaborated with African giant BurnaBoy and produced a hot remix to the Jerusalem track.